Job listingJob details
About this role
The Route to Market Specialist is responsible for designing, optimizing, and managing the company’s distribution and channel strategies to ensure products reach target customers efficiently and profitably. This role focuses on improving market coverage, channel performance, and go-to-market execution by analyzing sales data, identifying gaps, and implementing scalable distribution models. The RTM Specialist works cross-functionally with sales, marketing, supply chain, and finance teams to align strategies with business objectives and market dynamics.
Responsibilities
Develop and implement effective route-to-market strategies aligned with company growth goals.
Analyze market trends, customer segments, and channel performance to identify opportunities.
Design and optimize distribution networks, including direct and indirect channels.
Monitor sales coverage, outlet productivity, and geographic reach.
Collaborate with sales teams to improve execution in the field.
Evaluate and onboard distributors, wholesalers, or retail partners.
Use data analytics to track KPIs such as sales volume, market penetration, and cost efficiency.
Date Posted
Apr 23, 2026
Last Date to Apply
May 23, 2026
Experience
7 - 8 years
Location
Gourmet Head Office
Education Preferences
Master of Science in Management Sciences